Molly Crabapple Works for No Man

“The first piece of advice I have for people if they want to be a crazy artist like me is that companies are there to exploit you, and to extract as much labor out of you as possible while paying you as little money as possible. Always treat companies with intense cynicism and try to exploit them back as much as you can. The big mistake that will fuck you over in life is being a team player, because you’ll waste years and years of your life until you wake up one day having made some company a lot of money and having made yourself shit. That’s what happened to my mom. She never made much money because she was one of those people who said, “I’m going to work hard and be talented, and then people will recognize my value and reward me!” No, actually, they will just take your hard work and talent to make money for themselves and discard you when you’re no longer useful. So be very cynical.”

There’s always been this weird dichotomy between business and art. Too often artists languish in obscurity or as a ‘secondary’ hobby.

I think artists who understand business, even just a little, are able to become successful artists. The business side is often to ‘square’ and over looked. Molly Crabapple gets it and remains a talented independent artist.

Bonus: The Great Discontent has some great interviews. You’d be hip to keep up with them.

Vogue’s Interview with Jony Ive

“And here’s the next irony that defines Ive’s career: In the clutter of contemporary culture, where hits and likes threaten to overtake content in value, the purity of an idea takes on increasing currency. “I think now more than ever it’s important to be clear, to be singular,” he says, “and to have a perspective, one you didn’t generate as the result of doing a lot of focus groups.””

Jony Ive is well-known in design and technology communities. I hope that articles like this one will bring more awareness to his influence on the devices we use – and wear.

 

Education and Support are Golden

“In this case, our approach worked, and the client’s cumbersome media management time was significantly reduced. The difference between the outcome of the two projects was simply education and support.

We should be teaching our clients to use their website, app, content management system, or social media correctly and wisely. The more adept they are at putting our products to use, the better our products perform.”

90% of my day job is education and support. 100% of any glimmer of success I’ve ever had is in properly aligning capabilities in what is being developed and expectations on how that will be used. Things are often built with all sorts of bells-and-whistles – that never get used. Why? Because no one took the time to set expectations, educate, and support the customer. Drew Thomas knows what he’s talking about here folks.